We are looking for a highly skilled and results-driven SEO Expert with over 4 years of experience to join our dynamic team. The ideal candidate will have a deep understanding of SEO strategies, tools, and best practices. The SEO Expert will be responsible for improving website rankings, driving organic traffic, and optimizing on-page and off-page SEO efforts to ensure maximum visibility and performance.

Key Responsibilities

1. SEO Strategy Development

• Develop and implement SEO strategies tailored to the business’s goals and objectives.

• Conduct thorough keyword research to identify new opportunities and optimize existing content.

• Perform competitive analysis to stay ahead of industry trends and competition.

2. On-Page Optimization

• Optimize website content, meta tags, headings, URLs, images, and internal linking structure.

• Implement SEO best practices to ensure content is search-engine friendly.

• Conduct regular website audits to identify issues and areas for improvement.

3. Off-Page SEO and Link Building

• Develop and execute link-building campaigns to acquire high-quality backlinks from authoritative sources.

• Manage the brand’s online presence by acquiring backlinks through guest posts, social media, influencer outreach, and content marketing.

4. Technical SEO

• Collaborate with the development team to resolve technical issues impacting SEO performance, such as site speed, mobile optimization, crawl errors, and indexability.

• Implement structured data (Schema Markup) for rich snippets and better visibility.

5. Content Strategy & Optimization

• Work with content teams to create SEO-optimized content that targets the right keywords.

• Optimize blog posts, landing pages, and other digital assets for maximum visibility and conversions.

6. Performance Monitoring & Reporting

• Use tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz to track and report on key SEO metrics (traffic, rankings, conversions).

• Analyze traffic patterns and user behavior to refine strategies and improve results.

7. Continuous Improvement

• Stay up to date with the latest SEO trends, algorithm updates, and industry changes.

• Conduct A/B testing, analyze results, and optimize campaigns for better performance.

8. Collaboration

• Collaborate with marketing, content, and development teams to ensure SEO strategies are integrated across all digital channels.

• Provide SEO insights and training to other teams and stakeholders.

Requirements

• Proven experience as an SEO Expert with 3+ years in the industry.

• Strong understanding of SEO tools (Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, etc.).

• Expert in niche research through various methods.

• Expertise in keyword research, on-page SEO, link building, and technical SEO.

• Solid understanding of search engine algorithms and ranking factors.

• Familiarity with HTML, CSS, and basic web development principles.

• Strong analytical skills and the ability to work with data to inform decisions.

• Excellent communication skills, both written and verbal.

• Ability to work independently and as part of a team.

• Bachelor’s degree in Marketing, Communications, or a related field (preferred).

• Experience with Websites SEO.

• Familiarity with local SEO and mobile SEO.

• Knowledge of content management systems (CMS) like WordPress, Shopify, etc.

• Competitive salary and performance-based bonuses.

• Opportunity for professional growth and continuous learning.

• Flexible work environment and reward of good working.